December 22, 2007
The Last Lecture
Want to Earn Promotions in 2008? Here is what you go to do
- Run the IT department like a profit and loss center.
- Generate ideas for business growth and work with a business unit head to implement them.
- Solve business problems. "You want executives coming to you with IT issues and issues that have nothing to do with IT because you're a good problem-solver," says Stephen Pickett, vice president and CIO of transportation services company Penske.
- Keep a close tab on trends in the industry and the market
- Observe key processes in your industry/company
- Whatever role you play, walk that extra mile - Its going to be the key differentiator
December 21, 2007
Want to become a CEO? Start Running!
Are you a CEO, or an aspiring CEO? If so, this article is for you.
The author of this article compares long distance running to a CEO's yearly and quarterly targets. Having been running (though not as regular as my team mates at Chennai Runners) long distances for the past year and more, I've seen a lot of what is told in this book to be true.
I'm sure you will be able to appreciate the content and the insight. Should you be interested to start running, do write to me!
Here is the article. Read it at leisure.
Attending pipesCamp this weekend
I haven't used Yahoo! pipes before, but a bit of reading helped me understand what it is all about. Pipes is a powerful composition tool to aggregate, manipulate, and mashup content from around the web. Like Unix pipes, simple commands can be combined together to create output that meets your needs:
- combine many feeds into one, then sort, filter and translate it.
- geocode your favorite feeds and browse the items on an interactive map.
- power widgets/badges on your web site.
- grab the output of any Pipes as RSS, JSON, KML, and other formats.
Illustrative way to trigger multiple new product innovations?

Does this trigger multiple technology product ideas in you? This is what I term as the Cascade of Creativity. Every creative work triggers a cascade of more creative ideas.
Long live the Creative ind!
December 20, 2007
The Business of Human Forgetfulness
"We all are a victim of our own forgetfulness!Most of our weekdays are spent at work, and weekends with our families and other social commitments. Our mind is always occupied with some thoughts about tasks, to-dos, etc. Most of us do use credit cards to use at many point of sale counters, fuel, phone bills, and so on. Have you ever wondered how the credit card business makes money?
- Myself :-)
This is where the Business of Human Forgetfulness comes in. A big number of credit card users forget the due date for payment amidst busy schedules at work and outside life. If not completely, users default the deadline by atleast a day. This way the credit card companies make huge profits. Just imagine the shopping people do during festival seasons like Christmas and New Year, and the resulting swipes made using credit cards.
The credit card industry started the trend of exploiting human forgetfulness, and has been the biggest exploiter till date. But there are other secondary industries which have exploited this weakness of humans. These industries have used this human weakness by getting them subscribe to their services and products using their credit cards.
The concept of using credit cards on a daily basis was very common in the Americas and Europe for a long time, but since the past many years, even Asians have started to use credit cards big time. This has made people spend more than they have, and live on tomorrow's money. This way, human forgetfulness has changed the global economy.
More on business in my next post.
Networking : Live, don't exist
- Start Small
- Stop Apologizing
- Tap into your Primal Instincts
- Be Yourself
- Tap into your Passions
- Ask for Introductions
- Be Generous
- Be Prepared
- Follow up
- Get over your fear of Rejection
- Take Risks
- See a Shrink
Next-Generation Business
From a business standpoint, the future business strategies will involve more around human network chains and the tapping certain key points in the humans' thinking networks/patterns. The next generation of business will hugely try to capitalize on the very volume of people using it or even noticing its presence.
In a world thats fast changing, man has wanted to see reactions even before something can trigger it (by ways of understanding thinking patterns). In the world of virtual business, we do see how Attention is something that's being exploited. This is not something new happening. We've seen hoardings being used on the road sides that precisely work on this very concept.
Next generation businesses will hugely rely on exploiting the areas of the human mind that was never before used for marketing. Amazon created this new way of selling products by saying "All those who bought this product (X), also bough Y". This created a huge difference to Amazon's sales.
Another key feature of the next-generation businesses will be the fact that it would come with zero cost (FREE, in other words). Free is the way of nature. An entire valley can be fertile when its well irrigated by the water flowing down the stream, originating form the mountains. What happens when one obstructs the flow of this stream? The crops that it irrigates, would die! Thats the concept businesses will follow - As long as they (products) are free, its gets used. Once the cost factor steps in, it will die.
Chris Anderson has given a fantastic talk about the FREE economy at the recently concluded Nokia World 2007. You can watch this video here.
December 19, 2007
Everlasting Run - Streak Running

Robert Kraft has never been on an airplane. He avoids elevators at all costs, lest he get stuck in one. He refuses to leave Miami's South Beach -- save for a doctor's appointment or an occasional Marlins game.
And he hasn't missed his daily run since Jan. 1, 1975, following an identical path from his Ocean Drive apartment to the beach, gingerly climbing over the coral-colored wall that separates the street from the sand.
Kraft is a member of a rare and obsessed breed, a streak runner. He runs every day -- weather, sickness, injury or extracurricular engagement be damned. Some streak runners get their miles in before the sun rises, before the kids must be fed and before the boss needs to see that report. Some sneak out while their co-workers are sitting in the drive-through at lunch. Some prefer a night run, when the road is calm and the air cool. The only rule is that you run, every single day, at least one continuous mile. Absolutely no exceptions.
Needless to say, this kind of thing can put a crimp or two in a person's style. "It has limited my life," Kraft admits. "I'm a prisoner of routine, but I've become comfortable with it."
Most afternoons at 4, Kraft can be found, clad in the all-black wardrobe that earned him the nickname "Raven," stretching his quads and back muscles at the Fifth Street lifeguard station on South Beach. In the summer, Kraft gets to his favorite spot closer to 5, giving the oppressive southern Florida heat a chance to burn off so the next hour and 40 minutes or so will be as comfortable as possible.
After loosening up for 10 or 15 minutes, Kraft is off. But unlike almost every other streak runner in the world, he's not by himself. Over the past three decades, he has gathered quite a following, a mixed bag of Raven-wannabes who will follow him anywhere, like baby ducklings trailing behind their mama. Tanned and lean, the "Forrest Gump" of South Beach leads his charges north toward Espanola Way, about an eighth of a mile, though the sand makes it feel twice that. From there, the party buttonhooks south and then backtracks along the same route, pushing past the Fifth Street starting spot, all the way down to South Pointe Park, at the southernmost tip of South Beach. They've now run about 2.5 miles, a circuit that will be repeated two more times.
After they all catch their breath, it's into the ocean for a 1/3-mile swim, which Kraft himself will pass on if conditions aren't perfect. He has a pretty bad back -- degenerative discs, sciatica -- and the cool water only exaggerates the pain.
Another eight miles completed and logged, Kraft will retrieve his gear from the lifeguard station -- the lifeguards gave him a key 18 years ago -- and walk the few hundred steps to his apartment. Here, he will spend the rest of the night and the next morning avoiding any activity that could jeopardize his 33-year streak, which began soon after his songwriting career crashed and burned in Nashville, leaving him angry, frustrated and looking for distraction. At the time, there was an old boxing gym near his apartment and every day he saw the would-be champs jogging on the beach. He joined them for a few miles now and then, until it dawned on him that those few miles on the sand were the best part of his day.
It just made sense to keep going.
The only tangible reward for Kraft's 95,000 cumulative miles is the No. 11 spot on the United States Running Streak Association's active list. Every day since January 1975, and Kraft doesn't even crack the top 10.
As of Nov. 30, Mark Covert, a 56-year-old teacher and cross-country coach at Antelope Valley College in Lancaster, Calif., holds the longest active streak: 39 years, 130 days. In July, Covert eclipsed Bob Ray's all-time streak of 38 years, five days.
Second on the list is Jon Sutherland, a college track and cross-country teammate of Covert's, who trails his good friend by about 14 months. "[Back in '69] he wrote me a letter and said that he had run every day for a year," says Sutherland, now a high school running coach in Sherman Oaks, Calif. "So I told him I was going to do it, too."
The USRSA defines a run as "at least a continuous mile within each calendar day under one's own body power, without the utilization of any type of health or mechanical aid other than prosthetic devices."
Covert, however, has his own, higher standards. The current record-holder has averaged approximately 9.7 miles a day for 14,344 days, a total of 138,639 miles. Of that total, 26.2 came during the 1972 men's Olympic marathon trials. Covert finished seventh in 2:23:35 behind trials winner Frank Shorter, who would go on to win a gold medal in Munich a month later.
Covert's shortest run has been three miles, once. His longest, 52 miles. And he once logged 210 miles in a single week. But with a wife, four kids and a full-time job, Covert says he cannot allow his streak to be the focus of his life, to which everyone and everything else must be subordinated. "It's not something that I spend a lot of time thinking about," Covert says. "I run, I put it in the log, and the day goes on. Probably about half the people that know me don't even know that I run. It's not something that I talk about. It's just something I do."
Even those tiny slivers of attention that occasionally shine on Covert and his fellow streak runners would not exist but for the USRSA. Indeed, the organization is the only reason many of these runners are aware that streak running exists beyond their own personal obsessions.
Run out of Millersville, Md., by retired banker and insurance agent John Strumsky, who himself owns a streak of almost 25 years, the sanctioning body of streak running was born in 1994 when the newspaper Runner's Gazette published a list of 51 East Coast streak runners. The list was compiled by George Hancock, an avid runner himself who first became aware of streak running in the early '90s. Soon after, in an attempt to organize the emerging subculture, he began placing ads in running publications. Six years later, with Strumsky, Bob Ray and Margaret Blackstock (whose 28-year streak is the longest on the list by a woman) Hancock officially incorporated USRSA. Kraft was the first to pay membership dues.
There are now 160 names on the active list, the last few with streaks of less than two years. "We have everyone from Olympians to health joggers who can't even break a 10-minute mile," Strumsky says. "We have guys who do [the] Boston [Marathon] every year and people who have never run a race."
The organization operates on the honor system, though mileage logs can be requested and reviewed if the veracity of a streak is in question. In the early years, a few runners were booted off the list, but mostly the trust seems well placed.
Consider David Hamilton, No. 8 on the list with a streak that began Aug. 14, 1972. Suffering from a pinched nerve that practically prevented him from even standing, Hamilton, in 1992, had to abort his daily four-miler after less than 400 yards. After a few hours of stretching, rest and ibuprofen, Hamilton steeled himself for a second try. Instead of his usual route, a neighborhood trail, Hamilton headed up to the local high school's track and laboriously waddled through 16 laps.
Running through pain, illness and injury is the common bond of streak runners. They all have their stories of broken bones, scoped knees, pulled muscles and torn ligaments.
Ronald Kmiec, a concert pianist in Carlisle, Mass., was wrapping up his run one day in 1977, less than two years into his 31-year streak, when he was attacked and savagely beaten by a neighbor with whom Kmiec says he had engaged in a long-standing dispute. Despite 54 stitches in his scalp, a broken rib and several broken facial bones, Kmiec convinced his wife Leslie to drive him to a neighboring town the next evening for a stealthy, if quite slow, mile.
During a two-year stint with the Peace Corps in Quito, Ecuador, Stephen DeBoer, a Rochester, Minn., dietitian who sits in fifth place with a 36-year streak, did his daily runs along a little-used railroad track. After a dog took a hunk out of his left leg, just above the knee, DeBoer ran with a whip for the next 20 months. Every day he saw the same dog, though it never bit him again.
Long before his pinched nerve, Hamilton was sitting in a movie theater with his then-wife when he realized the combination of the movie and the dinner they had planned to attend afterward would end long after midnight. And he still hadn't run. "It was a martial arts movie called 'Hot Potato,' and it was supposed to be funny, but wasn't, and it wasn't good martial arts either," Hamilton says. "So I just told her I'd be back in a bit, and I did a quick three-miler."
Not surprisingly, Hamilton isn't married anymore, but he swears it wasn't the streak that came between him and his wife.
At times, a streak can be a burden so heavy the runners can't sustain it by themselves. At such moments, it helps to have a wife like Laurie Gathje.
Laurie and Steve Gathje have been married for 25 years, a full 10 years less than he has been running every day. Right now, he's ninth on the list, but his name likely wouldn't be anywhere near the top if it weren't for the latitude Laurie gives Steve and his streak.
At 5:30 in the morning on July 14, 1985, Laurie's water broke. The Gathjes' second child, Sarah, was on the way, and although Steve had squeezed in a run at the birth of his first child, Joe, there was no telling how long this one would take. "I got dressed and was ready to take her, when she stopped me and said that I better run now because this might be a while," says Steve, an actuary in Overland Park, Kan.
"I knew they might wait for 24 hours and that would break his streak," Laurie remembers. "I didn't want to be responsible for that."
The streak is a great source of pride in the Gathje family. On its 25th anniversary, they celebrated with a party. Friends and family toasted Steve and his streak. Laurie presented Steve with a pair of bronzed running shoes.
But for all the sacrifice, all the waiting to give birth, all the years of driving to Steve's office every Friday to pick up the week's worth of sweaty shorts and dirty socks he accumulated running to and from the office each day, Laurie has no desire to see the streak end. Actually, she's a little scared of what might happen when it does. "It's his release from everything in life," she says. "We're going to have to find him something else to do."
Good question. Virtually all streak runners answer with variations on the same theme: the need to challenge themselves. For many, their identities are inextricably connected to their ability to get up and run every day. The actual rankings, the races, the anniversaries ... those are all secondary, mere byproducts of the euphoria that comes with putting in the miles.
"It comes down to amazing one's self and maybe now and then a few other people," Steve Gathje says. "Or maybe I'm just slightly crazy."
Or more than slightly.
On a cool, wet Thanksgiving morning a few weeks ago in Andover, Mass., Ron Kmiec, the concert pianist with 34 Boston Marathons under his belt, stepped to the starting line of the Feaster Five. Since his best time ever for the distance is 33:18, Kmiec anticipated easily covering the five-mile course in less than 40 minutes.
The race begins with an immediate climb and Kmiec felt sharp chest pain almost from the opening gun. His constant companion for the first three miles, it lessened eventually, but never fully subsided. To keep his focus through the pain, he forced himself to concentrate on his breathing and pace, finally finishing with a 7:57 mile. Still, his 42:38 was the slowest he'd ever clocked in his eight years running the Feaster Five.
Though the pain continued, he ran a mile the next day, and another two miles the day after that. After he plodded through a three-miler Sunday at the absolutely glacial pace of 10:38 per, Leslie had seen enough. She insisted Kmiec have himself checked out. An EKG on Monday (he made sure to get his mile in before the test) confirmed Kmiec had suffered a heart attack.
On Nov. 28, Kmiec would have celebrated 32 years of running at least a mile every day. Instead, he was in a bed at the Lahey Clinic in nearby Burlington, where doctors performed an angioplasty to repair blockage in his left circumflex coronary artery.
Unwittingly, Kmiec had tried to put his streak's survival ahead of his own. Luckily, his wife didn't let him. "She saw something was going on," he says. "Without her, I would have just kept going."
After coming face to face with his own mortality, Kmiec has come to accept the end of his streak more peacefully than he ever imagined. "It never felt like it was a millstone," Kmiec says. "It was a normal part of every single day. I'm surprised I'm not having a psychological breakdown. It happened. I wish it didn't. I wish I could have figured out some way around it. But no, the gun's not loaded or anything."
Doctors have told Kmiec that running actually saved his life, that his heart was strong enough to survive the blocked artery. And when the doctors clear him to run again, Kmiec has every intention of getting back on the road. He has run in 34 consecutive Boston Marathons and isn't planning to give up two streaks in a year.
Back in Miami, Kraft gives at least lip service to ending his streak on his own terms. At his current pace, the 100,000-mile mark should come around March 2009. It's a nice round number and as good a time to end as any.
Priscilla Ferguson, Kraft's girlfriend of 10 years, has heard all about 100,000 miles, and pardon her if she's just a bit skeptical. "I'm surprised he's actually able to discuss ending it rationally," she says. "I just don't think he will ever be able to stop. I've heard him call it a healthy addiction."
Almost 33 years ago, Robert Kraft started running out of anger, pissed that a song he says he wrote made somebody else rich. When he ran, he was a little less angry.
Maybe when he hits 100,000 miles, he'll find the peace he has been chasing.
If not, you'll know where to find him.
SWYL: Group Etiquettes - DOs and DONTs for Wannabe Leaders
Yet another learning today. Having been a part of many groups (both, in the real world and the virtual world), I've had a lot of good experiences and learnings. Today was the first time in life that I experienced something that makes me share it with you.
Leadership qualities refer to all qualities about oneself that the world outside can feel and understand. As a leader, one needs to be amidst groups of people in more than an occasion. This requires one to be have mastered both leadership and group etiquettes. There are many sites in the internet that talks about how one needs to behave in a group. But here, I thought of sharing an experience of how one should NOT behave in a group.
I've been a member of a big virtual group of entrepreneurs in the Silicon Valley of India - Bangalore. The group actively discusses issues and activities at Startups. The group does sometimes get mails from members about vacancies in their Startups. There was a vacancy posted at a Startup in Chennai at SVLinks, and I had posted it to this virtual group in Bangalore.
Any idea what the reaction was? There was this gentleman Mr.Venga (name changed), who shot out an email to the group with a one liner "Can someone get this guy and his updates off this list?". Well, that was a shocking reaction to me. Firstly, the group did talk about job openings, but was apprehensive to my posting (Don't know why!). Secondly, it being a group of entrepreneurs, I expected some decency in the way it was put. One doesn't address a person who has had a exceedingly good professional career with singulars.
This person, Mr. Venga did this the second time too (after I replied to his earlier mail, reminding him not to be using singulars). On seeing his first reply, I was annoyed and flustered. On seeing the second reply, I felt sad for what he was. I finally concluded the mail chain by saying -
"Apologies for posting that job. I realized it just after I hit the send button..it was too late. I was just concerned about the way people addressed me. Any more thoughts, please mail me personally.Here are some lessons learnt through this incident -
Cheers!
Karthik Vijayakumar
- When talking about other people in a group, make sure you know who they are
- Everyone makes mistakes. A good leader is one who responds to such people by talking to them in person, rather than doing the same with the entire group as the audience
- A good leader is a gentleman. He/She never uses singulars at anyone (forget the background of the person)...especially in a group
- Always keep in mind that the world is small. You need to live in unison
- When you feel that you have done a mistake - Accept it! There is nothing greater than understanding and accepting your mistakes (...even Bill Gates did it)
- Taking ownership is the most important quality that marks the leader in you. Good or Bad, take ownership for what you did. People will look up to you as they get the courage that you can make things happen
- A successful leader should how to take criticisms
"Don't let the bozos grind you down. The bozos will tell a company that what it's doing can't be done, shouldn't be done, and isn't necessary. Some bozos are clearly losers--they're the ones who are easy to ignore. The dangerous ones are rich, famous, and powerful--because they are so successful, innovators may think they are right. They're not right; they're just successful on the previous curve so they cannot comprehend, much less embrace, the next curve.
- Guy Kawasaki on the Art of Innovation
In the above point, Guy referred to innovators. But a good leader also needs to have this quality. This is just one drop of what one needs to know from the ocean of Leadership qualities and etiquettes.
December 16, 2007
Innovation Showcase Event in India
With seasoned entrepreneurs like Sabeer Bhatia actively involved in the creation of new products and companies, the community of Startups in the Information & Technology industry has also been growing at a steady pace. With so much of innovation happening around, have you ever wanted to take a look at them first hand? Have you ever wanted to showcase your innovation (product or service) to the world?
HeadStart is a conference thats happening from 18th to 20th January 2008 at Bangalore. Its a

The nominations are currently open for product demonstrations at HeadStart in the segments of Consumer services, Mobility & Communications, Enterprise applications and Development tools, and Silicon and Consumer devices.
Its going to be happening at JN Tata Auditorium, Indian Institute of Science, Bangalore. I'm going to be there. If you are interested do register and lets meet up.
December 14, 2007
The Sinusoidal Waveform of Thought and Creativity
Even the most creative people have times when they feel that their mind is totally stiff and that their thoughts are blocked. In my opinion, these are the times when the brain slows down due to over load, stress and strain. Thoughts and Creativity in the human mind is like a sinusoidal waveform - has positive cycles and negative cycles. Sometimes the human mind is highly creative, while at other times the same human mind slows down.
From personal experiences, my observation is that this (mental tiredness and retarded Creativity) needs to be given the due respect. The mind is the master of the body, and controlling the mind is good (and, its possible!), but should not be exercised too much. This can lead to adverse effects of continued mental stress and depression.
Having talked about the adverse effect of controlling the activity of the brain during such a retarded state, it also makes sense to talk about ways by which we can reduce the area of the negative cycles of the creativity sinusoidal waveform (whoops! that was a long sentence!). Here are some ways you feel better and be more creative -
- Hit Ctrl+Alt+Del on your keypad and go for a short jog/run (a sip of Gatorade after the run is really refreshing!)
- Switch on the TV and watch a cartoon show (Tom & Jerry is a good stress buster)
- Play golf for a short while
- If you are good at drawing/painting, indulge in some colorful painting
I generally go for a short 3 mile run. Trust me, the state of my mind after I'm back from the run is really something to cherish. A small advice to readers is not to indulge in any activity that involves high physical activity (viz., an 8 mile run). This can in turn make your mind tired (or too relaxed!) and you might end up sleeping.
December 12, 2007
Introducing "Sketchibit"

Some excerpts from the Ideas! section of this wonderful site...
Well, all of us were given a box of crayons (for sure!) during our kindergarten days! If you've not realized the artist in you, we are here to help you Sketchibit your artistic talent.
Here are some questions we'd like you to think over -
- Did you ever realize those moments when the pen in your hand scribbled something in the scrap paper while you were busy on the phone?
- Remember the time when you helped your kid complete a drawing assignment?
- The day when you imagined your boss/teacher with a tail and two horns? (Gotcha!)
- Remember those school exam days, when you drew those funny pictures in your answer book (not knowing what to answer!) ?
- The days during Halloween when you painted your face?
- Remember the times when you painted your house walls with some new designs?
Yeah! There is indeed a unique artist in you. Why don't you share your creativity with others? Here, we offer you the stage to Sketchibit your artistic talent!
The art need not be just something that you did on the paper. It can be the one you painted on your face, on the wall, on the car, your little dog kennel, on your neighbor's car, just anywhere!
December 11, 2007
December 10, 2007
Thought of the Day
And then, abracadabra! I stitched together a one liner from thin air. Thought of sharing it with all. Here it goes -
"Never let failures put the brakes on your Ferrari Confidence!Have a nice day!
December 09, 2007
Art and Creativity
Based on personal experiences, its the environment that matters the most. When the brain is subjected to an environment that continuously exposes a myriad of different activities, the right side starts to develop. A simple analogy of a creative mind is to a creative art. The more the colors, shapes and shades are used, the more attractive the art becomes. A quirky stick figure can be made more attractive when painted with good colors.
Amongst various other forms of creativity sources, Art is a very key component. We all were given a box of crayons during our kindergarten days. Most of us have the habit of fiddling with the pen and a paper during a telephone call or a conversation. But we never notice the outcome of what we did, until someone else points it out!
There are days when we sit with kids to help them with their art classroom assignments. Did you ever realize how light your mind becomes at the end of this exercise? Art potentially acts as a stress buster, and hence creates space in the right side of your brain to think creatively.
Creativity needs space! I'm not talking about physical space, but mental space. When the brain is preoccupied with thoughts and conflicts at work or with other personal issues, the brain gets tired and hence loses the chance to develop creativity.
Creativity and the Right Side of the Brain
The Left Brain
The left brain is associated with verbal, logical, and analytical thinking. It excels in naming and categorizing things, symbolic abstraction, speech, reading, writing, arithmetic. The left brain is very linear: it places things in sequential order -- first things first and then second things second, etc. If you reflect back upon our own educational training, we have been traditionally taught to master the 3 R's: reading, writing and arithmetic -- the domain and strength of the left brain.
The Right Brain
The right brain, on the other hand, functions in a non-verbal manner and excels in visual, spatial, perceptual, and intuitive information. The right brain processes information differently than the left brain. For the right brain, processing happens very quickly and the style of processing is nonlinear and nonsequential. The right brain looks at the whole picture and quickly seeks to determine the spatial relationships of all the parts as they relate to the whole. This component of the brain is not concerned with things falling into patterns because of prescribed rules. On the contrary, the right brain seems to flourish dealing with complexity, ambiguity and paradox. At times, right brain thinking is difficult to put into words because of its complexity, its ability to process information quickly and its non-verbal nature. The right brain has been associated with the realm of creativity.
Our educational system, as well as science in general, tends to neglect the nonverbal form of intellect. What it comes down to is that modern society discriminates against the right hemisphere.
- Roger Sperry - 1973
Balancing a Checkbook
Take the activity of balancing your checkbook. The left brain engages in a very systematic, sequential and exact approach to getting the job done. The left brain strives for accuracy in making sure the balance balances. If the right brain were in charge of this activity, the right brain would probably be content to round up or down to the nearest dollar amount: an approach that is unacceptable to the left brain.
Driving in Traffic
Now let's consider another activity: driving on the interstate. This is clearly the domain of the right brain: spatial relationships, the ability to process information quickly, and to see the whole picture from all of the parts. If the left brain were in charge here, you would probably hear something like this: "Now the truck is approaching on the right entrance ramp at a speed of approximately 35 miles per hour, while the white sports car is approaching in the left lane, at 70 miles per hour, swerving slighting in and out of the right lane, and up ahead is a slowly moving car, traveling about 20 miles per hour, that keeps putting on its break lights every ten or fifteen seconds……" As you can tell, this style of processing information is too slow. The right brain takes over and quickly assesses what has to be done and reacts accordingly.
A man should learn to detect and watch that gleam of light that flashes across his mind from within, more than the lustre of the firmament of bards and sages. Yet he dismisses without notice his thought, because it is his.
- Ralph Waldo Emerson
The Whole Brain
As we develop our creative skills we must also develop our ability to suspend the left brain and to release the right. The ultimate goal for all of us is to approach our life and our work using a "whole" brain approach. We can't make the mistake of thinking that the left and right brains are two totally separate entities within our bodies. They are connected and do have areas of overlap. An integrated "whole" brain approach begins to maximize the untapped potential of the human brain
Left Brain | Right Brain |
Words (verbal) | Images (non-verbal) |
Logical | Intuitive |
Black & White | Color |
Numbers | Rhythm |
Sequence | Imagination |
Analysis | Daydreaming |
Lists | Dimension |
Critical Thinking | Creative Thinking |
These lists extend the above. They are not black and white alternatives. They are ends of a gradual continuum that I shift along. A mind map might stretch these as the diameters of a circle, place dots where my behavior falls, and gradually build a portrait of my way of knowing. Feel free to add your own ideas.
Left Brain | Right Brain |
intellect | intuition |
rational | intuitive |
rational | holistic |
analytic | holistic |
analytic | relational |
analysis | synthesis |
parts | wholes |
sequential | intuitive |
objective | subjective |
logical | random |
logical | whimsical |
convergent | divergent |
abstract | concrete |
directed | free |
propositional | imaginative |
linear | nonlinear |
sequential | multiple |
successive | simultaneous |
reasoning | mystical |
mathematical | creative |
speaking | visual-pictorial |
accuracy | aesthetics |
digital | analogic |
dominates | submits |
pattern user | pattern seeker |
Left Brain | Right Brain |
(Courtesy: tolearn.net)
The Hidden Secrets of the Creative Mind
The workings of the creative mind have been subjected to intense scrutiny over the past 25 years by an army of researchers in psychology, sociology, anthropology and neuroscience. But no one has a better overview of this mysterious mental process than Washington University psychologist R. Keith Sawyer, author of the new book Explaining Creativity: The Science of Human Innovation (Oxford; 336 pages). He's working on a version for the lay reader, due out in 2007 from Basic Books. In an interview with Francine Russo, Sawyer shares some of his findings and suggests ways in which we can enhance our creativity not just in art, science or business but in everyday life.
Q. Has the new wave of research upended any of our popular notions about creativity?
A. Virtually all of them. Many people believe creativity comes in a sudden moment of insight and that this "magical" burst of an idea is a different mental process from our everyday thinking. But extensive research has shown that when you're creative, your brain is using the same mental building blocks you use every day—like when you figure out a way around a traffic jam.
Q. Then how do you explain the "aha!" moment we've all had in the shower or the gym—or anywhere but at work?
A. In creativity research, we refer to the three Bs—for the bathtub, the bed and the bus—places where ideas have famously and suddenly emerged. When we take time off from working on a problem, we change what we're doing and our context, and that can activate different areas of our brain. If the answer wasn't in the part of the brain we were using, it might be in another. If we're lucky, in the next context we may hear or see something that relates—distantly—to the problem that we had temporarily put aside.
Q. Can you give us an example of that?
A. In 1990 a team of NASA scientists was trying to fix the distorted lenses in the Hubble telescope, which was already in orbit. An expert in optics suggested that tiny inversely distorted mirrors could correct the images, but nobody could figure out how to fit them into the hard-to-reach space inside. Then engineer Jim Crocker, taking a shower in a German hotel, noticed the European-style showerhead mounted on adjustable rods. He realized the Hubble's little mirrors could be extended into the telescope by mounting them on similar folding arms. And this flash was the key to fixing the problem.
Q. How have researchers studied this creative flash?
A. By using many cleverly designed experiments. Some psychologists set up video cameras to watch creative people work, asking them to describe their thought processes out loud or interrupting them frequently to ask how close they were to a solution. Invariably, they were closer than they realized. In other experiments, subjects worked on problems that, when solved, tend to result in the sensation of sudden insight. In one experiment, they were asked to look at words that came up one at a time on a computer screen and to think of the one word that was associated with all of them. After each word—red, nut, bowl, loom, cup, basket, jelly, fresh, cocktail, candy, pie, baking, salad, tree, fly, etc.—they had to give their best guess. Although many swore they had no idea until a sudden burst of insight at about the 12th word, their guesses got progressively closer to the solution: fruit. Even when an idea seems sudden, our minds have actually been working on it all along.
Q. Has brain imaging illuminated the creative process?
A. The first such study was done this year but was inconclusive. In the next five to 10 years, cognitive neuroscience will be able to tell us more.
Q. What has been learned from historical research?
A. Studying notebooks, manuscripts and historical records, we've dissected the creative process of people like the Wright brothers, Charles Darwin, T.S. Eliot, Jackson Pollock, even business innovators like Citigroup's John Reed. We find that creativity happens not with one brilliant flash but in a chain reaction of many tiny sparks while executing an idea.
Q. But isn't it the original creative flash that's critical?
A. Not at all. Take the first airplane. On Dec. 8, 1903, Samuel Pierpont Langley, a leading government-funded scientist, launched with much fanfare his flying machine on the Potomac. It plummeted into the river. Nine days later, Orville and Wilbur Wright got the first plane off the ground. Why did these bicycle mechanics succeed when a famous scientist failed? Because Langley hired other people to execute his concept. Studying the Wrights' diaries, you see that insight and execution are inextricably woven together. Over years, as they solved problems like wing shape and wing warping, each adjustment involved a small spark of insight that led to others.
Q. Are there other generalizations you can make about creative people?
A. Yes. They have tons of ideas, many of them bad. The trick is to evaluate them and mercilessly purge the bad ones. But even bad ideas can be useful. Darwin's notebooks, for example, show us that he went down many dead ends—like his theory of monads. These were tiny hypothetical life forms that sprang spontaneously from inanimate matter. If they died, they took with them all the species into which they had evolved. Darwin spent years refining this bizarre theory before ultimately rejecting it. But it was a critical link in the chain that led to his branching model of evolution. Sometimes you don't know which sparks are important until later, but the more ideas you have, the better.
Q. So how can the average person get more ideas?
A. Ah, here's where we come up against another of our cultural myths about creativity—that of the lone genius. Ideas don't magically appear in a genius' head from nowhere. They always build on what came before. And collaboration is key. Look at what others in your field are doing. Brainstorm with people in different fields. Research and anecdotal evidence suggest that distant analogies lead to new ideas—like when a heart surgeon bounces things off an architect or a graphic designer.
Q. Can we become more creative by studying more than one field?
A. No one can be creative at everything. You have to work hard in your area, let's say music, and learn everything that's already been done. But multitasking on several music projects at once might foster unexpected connections and new ideas.
Q. Are great artists different from inventors and scientists?
A. All the research shows that the creative process is basically the same: generating ideas, evaluating them and executing them, with many creative sparks over time. The role of collaboration may be more obvious in business than in writing, but even apparently solitary creators like writers read constantly and talk to one another. In the 1920s and 1930s, for example, J.R.R. Tolkien and C.S. Lewis batted around religious and literary ideas with the Inklings, a group of unfashionably Christian professors who met weekly at an Oxford pub.
Q. What advice can you give us nongeniuses to help us be more creative?
A. Take risks, and expect to make lots of mistakes, because creativity is a numbers game. Work hard, and take frequent breaks, but stay with it over time. Do what you love, because creative breakthroughs take years of hard work. Develop a network of colleagues, and schedule time for freewheeling, unstructured discussions. Most of all, forget those romantic myths that creativity is all about being artsy and gifted and not about hard work. They discourage us because we're waiting for that one full-blown moment of inspiration. And while we're waiting, we may never start working on what we might someday create.
(This article was published on TIME in January 2006)
December 08, 2007
SWYL : What is the difference between Architecture and Design?
One of the definitions I found on the internet said -
"Design is the description of how something works within a given set of constraints; architcture is the description of a system of constraintsAnother webpage read -
"While architecture deals more with the wide picture, design should drill down in to the details relating to implementing certain componentsHere is what I think are the differences between architecture and design -
- Architecture is purely driven by the business requirements, while design is driven by component or module level requirements
- A change in the architecture can affect the end solution, while a change in design will not always affect the end solution
- An architecture can act as a framework (generic) for a set of solutions. But a design cannot be generalized for a set of solutions
- Architecture is bound by the business environment, while the design is bound by the architecture
- The architecture is defined by requirements collected from Line of Businesses (LOBs) and the environment where the end solution needs to be deployed. Design requirements are defined by the boundaries of a component or module
- Requirements that go into the making of an architecture is not direct (as it comes from non-IT/business community). The Architect will need to infer a lot of the needs. Design requirements are predominantly direct and defined by the component constraints and the architecture
SWYL : What is Architecture?
"The fundamental organization of a system, embodied in its components, their relationships to each other and the environment, and the principles governing its design and evolution.My definition of "architecture" -
"Essential characteristic features, attributes and properties of an object and its surroundings/ environment to address a particular goal or desired To-Be state.The above definition of mine comes from my understanding of architecture and from the degree of discomfort I have in terms of the differences between architecture and design.
The IEEE definition of architecture talks about components, their relationships in a given environment, and design principles. There are a lot more than just components, their relationships and principles.
Civil Architecture presents a simple analogy to the word "architecture". We can understand that the civil architecture is not all about foundation, beams, columns, roofs and walls. Its also about types of foundation, soil, cement mix ratio in the case of a concrete, diameter of iron rods used for cement concrete, thickness of beams, and so on.
SWYL : What is Enterprise?
- A business, company, or comparable organization
- An undertaking, especially one of some scope, complication, and risk.
- A business organization.
- Industrious, systematic activity, especially when directed toward profit: Private enterprise is basic to capitalism.
- Willingness to undertake new ventures; initiative: “Through want of enterprise and faith men are where they are, buying and selling, and spending their lives like serfs” (Henry David Thoreau).
- a purposeful or industrious undertaking (especially one that requires effort or boldness); "he had doubts about the whole enterprise"
- an organization created for business ventures; "a growing enterprise must have a bold leader"
- readiness to embark on bold new ventures
- A design of which the execution is attempted; a piece of work taken in hand, an undertaking; chiefly, and now exclusively, a bold, arduous ,or momentous undertaking.
- Disposition or readiness to engage in undertakings of difficulty, risk or danger; daring spirit
- The action of taking in hand; management, superintendence
Share What You Learn (SWYL) Series
Well, the point I'm trying to make in this article is that learning needs to be shared, and I've planned to write a series of Share What You Learn (SWYL - can be pronounced as "Swil") posts. These posts will focus predominantly in the areas of Technology, Business, Leadership, Entrepreneurship and Running (and the related areas).
I've been constructing a house these days, and the visits to the construction site has been triggering so many thoughts. Its a good experience to understand first-hand that Civil Architecture and I/T Architecture are so much related. You should see a lot of posts in these lines ("Architecture") in some of my future posts.
December 06, 2007
The Virtual world and the Real World - An Analogy
Collaboration has been the key factor that has changed the world from the Stone Age to the Rocket Age. The real essence of creation of a virtual world started off with the invention of the internet. We've seen the advancement of the internet from the day when the first message was sent over ARPANET (Oct. 29, 1969) till date. There has been a lot of notable changes in this timespan (38 years). Some of the key stages of advancement have been -
- The creation of internet (ARPANET) - 1969
- Email was invented - 1971
- Telnet (first commercially available ARPANET) was created - 1974
- First Virus was created - 1980
- TCP/IP was created -1982
- Creation of the World Wide Web by Tim Berners-Lee - 1989
- First browser-editor, HTTP and HTML was founded by Tim Berners-Lee - 1990
- First audio & video broadcast over internet - 1992
- World's first commercially available Web Browser by Netscape - 1994
- Sun Microsystems introduces Java! - 1995
- Google was founded - September 1998
- First blogging service, Web Diary was launched - October 1998
- Napster was launched - 1999
- Wikipedia was launched in English, RSS format was created by Dave Winer - 2001
- Apple launches iTunes, MySpace was launched - 2003
- Mozilla Firefox launched - November 2004
- YouTube launched - February 2005
- News Corp. buys MySpace for $580 million
- Facebook was launched - September 26, 2006
- Google buys YouTube.com for $1.65 billion - October 2006
- Facebook Application Platform launched - May 2007
- Google Open Social launched - November 2007
Social Network and the Real World
The Social Networking phenomenon in the virtual world is something that attempts to accomplish the above objective. In my opinion, the existing social networking platforms like MySpace, Facebook, Orkut, Hi5, etc can all be compared to shopping malls in the real world. Shopping malls are places where one can find a lot of shops, people, gaming arcades, entertainment zones, etc. A social networking platform like Facebook does just the same thing - It offers a platform for people to share apps (like shops in a mall), share pictures and passion (a substitute to people's presence in a real mall), groups (like meeting people in a mall).
But in a real world, its not just malls all over! Malls are located in towns and cities, and cities are located in countries. Open Social of Google just answers this . It offers a platform for any social network platform (mall) to plug into its framework (roads linking malls!) and interact with other social networks as well.
So, is Open Social (or some other initiative in the similar lines) going to be the long awaited "Virtual world", or is it going to be Second Life? This is indeed interesting! Here are some of my mentations...
The Infrastructure Issue
When considering the virtual world, one needs to come back to reality to understand the fact that this "virtual world" is going to be possible only when the "real world" (where we exist today) exists. The infrastructure provided by the real world also matters when it comes to accessing the virtual world. Given the fact that different countries have their IT infrastructure in different levels (some with T1 and T2 lines, while the others with Dial-up connections), the resources consumed by the virtual world will matter a lot. A virtual world like Second Life badly fails when we look at this space from a real world perspective.
The Missing Piece
So, is something like Open Social going to be the virtual world that will look like the real world? Well, to be precise, the answer is No. Why? The real world is so perceived to be because we are able to see, hear and feel things around us. While a virtual world today has features that help us see and hear, the missing piece is the third sense "feel" - The ability to feel something.
So, can the virtual world really replicate the features that can help us "feel" too? Thats something we will see in the years to come. There has been a lot of research going on in the areas concerning the transmission of smell over the internet. The future is exciting, indeed!
I leave it at this. Should the collaborative bug bite me again, I'll talk about this in one of my future posts.
December 05, 2007
CoActLive.com - Wiki with a Difference!
A couple of key features of this wiki is that -
- It offers Fax integration
- You send a fax to a special 800 number, and it gets converted into a PDF
- It offers Voice Mail
- Record your voice messages and attach them to pages
December 03, 2007
How to be Creative?
- Ignore everybody.
- The idea doesn't have to be big. It just has to change the world.
- Put the hours in.
- If your biz plan depends on you suddenly being "discovered" by some big shot, your plan will probably fail.
- You are responsible for your own experience.
- Everyone is born creative; everyone is given a box of crayons in kindergarten.
- Keep your day job.
- Companies that squelch creativity can no longer compete with companies that champion creativity.
- Everybody has their own private Mount Everest they were put on this earth to climb.
- The more talented somebody is, the less they need the props.
- Don't try to stand out from the crowd; avoid crowds altogether.
- If you accept the pain, it cannot hurt you.
- Never compare your inside with somebody else's outside.
- Dying young is overrated.
- The most important thing a creative person can learn professionally is where to draw the red line that separates what you are willing to do, and what you are not.
- The world is changing.
- Merit can be bought. Passion can't.
- Avoid the Watercooler Gang.
- Sing in your own voice.
- The choice of media is irrelevant.
- Selling out is harder than it looks.
- Nobody cares. Do it for yourself.
- Worrying about "Commercial vs. Artistic" is a complete waste of time.
- Don't worry about finding inspiration. It comes eventually.
- You have to find your own schtick.
- Write from the heart.
- The best way to get approval is not to need it.
- Power is never given. Power is taken.
- Whatever choice you make, The Devil gets his due eventually.
- The hardest part of being creative is getting used to it.
- Remain frugal.
December 02, 2007
Six Key Roles & Responsibilities of a Solutions Architect
- Solution delivery - The Solutions Architect (SA) is responsible for the delivery of a particular solution on the date committed. At times, this is shared by a Project Manager, but most often, the Solutions Architect is responsible
- Project Timelines/ Schedule - Its an SA's duty to make sure the project is progressing in the right pace. The SA typically will work with the Project Manager to accomplish this task
- Solution Architecture - The SA takes complete responsibility of the Solution Archtiecture. Though, in the process, the Solutions Architect might consult the Integration/ Infrastructure architects, the end product is owned by the SA
- A Consultant - The SA also dons the role of a consultant during the early phases of the solution, when the SA needs to gather requirements and work with the sales team to put together a document in return to a Request For Proposal (RFP) from the customer
- Subject Matter Expert - The Solution Architect is also a key person who understands the solution and the domain/ industry well. The Solution Architect needs to be a Subject Matter Expert (SME) to be able to understand the customer's requirement and also suggest alternatives to better the solution and alleviate the challenge/ issue being addressed
- A Leader - A Solution Architect needs to be a leader who can efficiently lead a team of developers, project manager and effectively work with other business units in the company and the customer team in the creation of the solution. The SA should be able to work with the customer and help them envision the solution value, and how it will benefit them in the longer term
When the clock strikes Nine! - Mathematics and Creativity
November 23, 2007
The Drupal-Facebook story
Drupal, a web content management tool provider has been working on providing compatibility of its very famous content management platform with Facebook. The work they've been doing is really impressive. I just tried out their Facebook App module, and it looks promising. Though it has a lot of features missing, I'm sure they are working on them. Its still in the development stages, and hence the first official release might take a while to see the market. Nevertheless, its the initiative that matters.
Drupal For Facebook has updates about this initiative. Should you be interested in a demo of how this works, you have two of them to see - this or this.
I see a huge red ocean of Facebook apps in the near future. I'm sure there are many of them already with big plans of creating innovative blue oceans.
November 21, 2007
Appliances - The Emerging Market
The Atari video game, the video player and recorder, the cellphone, the walkie talkie, the iPod and iPhone are some of the very famous appliances that mankind has enjoyed. But I'd like to draw your attention to a very key point here - Most the appliances mentioned above took fancy in integrating more than one disparate functionalities into one. For example, the cellphone became an appliance that started to bring in a camera, video game, calculator, etc into one single gadget. So has been the way the market grew.
But today, we have started to see a 'U' turn in the way appliances are made - Companies have started to look at a way wherein some plausibly independent applications in gadgets can be used to address its niche market.
The Kindle kindles the fire! Yes, I'm talking about Amazon's latest product 'Kindle', an appliance that is in the size of a handbook, and can be carried anywhere to read books, newspapers and articles. Some years back, Amazon diverted people to online book reading. Today, Amazon is trying to separate the computer and the book reading application with this new device.

Again, such disruptive ideas and technologies create newer markets, and there will be several others jumping into this new market and flood it with their competitive applications and products till it one day dies out.
The product space has always been an interesting area to observe. I'm sure we'll have many other companies starting to make applications like bookmarks, sticky notes, messengers, etc for Kindle.
There is another place where the concept of an 'appliance' is now stepping in. More on this in my next post...
November 20, 2007
A Political break from serious tech business articles
Is he really serious about what he is doing? Its ridiculous!
Solution Architecture - How is this different from Enterprise and IT Architecture?
"What is your role as a Solution Architect, and how is the Solution Architect's role any different from an IT Architect or an Enterprise Architect?"I did explain him the differences and the nuances of each type of architecture. But I also promised to post an article on the same. Hence this.
I forgot to cover this as one of the "most (ab)used words" in my previous article. The words "Enterprise Architect", "IT Architect", etc have been highly misused by people. No offense meant - Companies have used this as a "designation" rather than a "role" in some cases. I hence thought of clarifying these so-called ambiguous terms by outlining the differences between each type of architecture in the context of an Enterprise Architecture. (in conformance with The Open Group standards and definitions)

EA - Enterprise Architecture
EBA - Enterprise Business Architecture
EITA - Enterprise IT (EIT) Architecture
EITIA - EIT Information Architecture
EITAA - EIT Application Architecture
EITTA - EIT Technology Architecture
EITSIA - EIT Software Infrastructure Architecture
EITHIA - EIT Hardware Infrastructure Architecture
SA - Solution Architecture
I hope this has been useful.
November 19, 2007
Two most (Ab)Used words of 2007
With the economic boom, most of the countries have been wanting to ride on the wave to possibly create newer markets. This has resulted in the usage and creation of a lot of buzzwords. Some created them, while the rest have used (and abused) them.
"Innovation" has been topping the list so far. This word was mostly used by the CxO commuity (especially CEOs) in an attempt to redefine/ realign various areas of business (viz., strategy, finance, infrastructure, etc). With obvious reasons, there got created a lot of areas in the Line of Businesses where roles were created to focus on Innovation. Remember, this is the case with the biggies like IBM, Microsoft, Airtel, and the like.
This has though seen a lot of other players use the "Innovation" buzzword to attract customers and market mind share. For example, there are companies in the IT services sectors, which have started to use the "Innovation" buzzword in their services offerings. But if one really takes a closer look into the history of their operations and approach to even a year back, they would find nothing significantly different except the use of the "Innovation" buzzword. I'm not trying to generalize this to all companies! Its just a set of them.
The second (ab)used word is the acronym "SOA". This word "SOA" stands for Service Oriented Architecture. This is a very key architectural approach, but has been construed by many people in the sales area as a "single entity or a sellable product". The technical community have focussed on the "SOA" buzzword so much, that they have started to forget the underlying programming languages and constructs that help create an SOA.
There was a person whom I "almost interviewed" the other day, as he claimed to have worked on SOA. This apprised me to the fact that the IT junkies whose resumes one time read "J2EE Expert", today reads "SOA Expert"! This is the height of (ab)use.
With the growth in market and oceans of opportunities being created, I'm sure we will witness many more such buzzwords being created. Its imperative to nail down this kind of usage and help the world clearly understand what these buzzwords really mean.
November 16, 2007
Starting a Business in India
STANDARDIZED COMPANY
Legal Form: Private Limited Company
Paid in Minimum Capital Requirement: None
City: Mumbai
Registration Requirements
No: | Procedure | Time to complete: | Cost to complete: |
---|---|---|---|
1 | Obtain Director Identification Number (DIN) | 1 day | no charge |
2 | Obtain Digital Signature Certificate | 4 days | INR 400 to INR 2,650 |
3 | Present name of company for approval to the Registrar of Companies (ROC); Get the Memorandum and Articles of Association vetted by the ROC and printed | 2-3 days | INR 50 |
4 | Make an application to the Superintendent of Stamps or an authorized bank requesting for stamping of the Memorandum of Association and Articles of Association. | 1 day | INR 200 (for MOA) + INR 1000 (for AOA) for every INR 500,000 or part thereof + INR 100 (stamp paper for declaration Form 1) |
5 | Present the required documents along with the registration fee to the Registrar of Companies to get the certificate of incorporation | 5-10 days | see comments |
6 | Obtain a company seal | 3 days | INR 350 |
7 | Visit an authorized franchise or agent appointed by National Securities Depository Services Limited to obtain a Permanent Account Number | 7 days | INR 66 (INR 66 fee & INR 5 for application form if not downloaded) |
8* | Obtain a Tax Account Number for income taxes deducted at source from the Assessing Office in the Mumbai Income Tax Department | 7 days, simultaneously with Procedure 7 | INR 55 |
9* | Register with Mumbai Shops and Establishment Act, 1948 | 2 days, simultaneous with procedure 8 | INR 1,500 + 3 times registration fee for Trade Refuse Charges |
10* | Register for value added tax (VAT) before the Sales Tax Officer of the ward in which the company is located | 12 days, simultaneous with previous procedure | INR 5,000 (Registration Fee) + INR 100 (Stamp Duty) |
11* | Register for Profession Tax | 2 days, simultaneous with procedure 10 | no charge |
12* | Register with Employees' Provident Fund Organization | 2 days, simultaneous with procedure 10 | no charge |
13* | Register with ESIC (medical insurance) | 1 day, simultaneous with procedure 10 | no charge |
* Takes place simultaneously with another procedure. |
- Procedure 1.
- Obtain Director Identification Number (DIN)
- Time to complete:
- 1 day
- Cost to complete:
- no charge
- Comment:
- The process to obtain the DIN (Director Identification Number) is as follows: - Obtain provisional DIN by filing application form DIN-1 online (www.mca.gov.in); provisional DIN is immediately allocated. The application form must then be printed and signed and sent for approval to the MCA by courier along with proof of identity and proof of address. - The concerned authority verifies all the documents and, upon approval, allocates a permanent DIN. The process takes approximately 4 weeks. - Within 30 days of receipt of the approved DIN, directors submit Form DIN-2 to the MCA along with the approved number of all companies of which they hold a director position. - The above companies submit DIN-3 attested by Company Secretary to concerned Registrar of Companies (ROC).
- Procedure 2.
- Obtain Digital Signature Certificate
- Time to complete:
- 4 days
- Cost to complete:
- INR 400 to INR 2,650
- Comment:
- The Digital Signature Certificate can be obtained from six private agencies authorized by MCA 21 (Ministry of Corporate Affairs 21st century). For the purpose of using the new electronic filing system under MCA 21 Project the applicant needs to obtain a Class II Digital Signature Certificate. Company directors submit the prescribed application form along with proof of identity and proof of address. Each agency has its own fee structure which ranges from INR 400 to INR 2650.
- Procedure 3.
- Present name of company for approval to the Registrar of Companies (ROC); Get the Memorandum and Articles of Association vetted by the ROC and printed
- Time to complete:
- 2-3 days
- Cost to complete:
- INR 50
- Comment:
- Company name approval must be done electronically. Under e-filing for name approval, the applicant can see the availability of the desired company name from the website of the MCA 21. The RoC electronically informs the applicant whether the name is available within seven days from the date of submission of the application. Once a name is approved, the Memorandum of Association and Articles of Association together with miscellaneous documents have to be filed within six months of the approval. In practice, if the proposed name is available the same is granted within 2 or 3 days.
- Procedure 4.
- Make an application to the Superintendent of Stamps or an authorized bank requesting for stamping of the Memorandum of Association and Articles of Association.
- Time to complete:
- 1 day
- Cost to complete:
- INR 200 (for MOA) + INR 1000 (for AOA) for every INR 500,000 or part thereof + INR 100 (stamp paper for declaration Form 1)
- Comment:
- The application should be accompanied necessarily by the following: (i) Unsigned copies of the Memorandum of Association and Articles of Association. (ii) Payment receipt. Ensure that the copies submitted to the Superintendent of Stamps or to the bank for stamping are unsigned and no promoter or subscriber has written anything on it by hand. The Superintendent returns the copies, one of which is duly stamped, signed and embossed evidencing the payment of the requisite stamp duty. The rate of stamp duty varies from State to State. According to Article 10 and 39 of the Indian Stamp Act,1899, stamp duty payable on memorandum of association and articles of association for a company to be incorporated in Mumbai, Maharashtra is: AOA: Rs. 1000/- for every Rs. 500,000/- capital or part thereof subject to a maximum of Rs.50,00,000.00. Stamp duty for the MOA is Rs.200.00 Once the Memorandum and the Articles of Association of the Company have been stamped, the same is required to be signed by the Promoters of the Company including commencing with the name and description, father’s name, address, occupation and the number of shares subscribed for in their own handwriting which is duly witnessed. After signing the documents are to be dated. Declaration form 1: On Rs 100 stamp paper
- Procedure 5.
- Present the required documents along with the registration fee to the Registrar of Companies to get the certificate of incorporation
- Time to complete:
- 5-10 days
- Cost to complete:
- see comments
- Comment:
- After the stamping of the MOA and AOA, 3 copies along with the following documents are required to be scanned and uploaded on the MCA-21 Portal: - The stamped copies of the MOA and AOA - Copy of the Form-32 along with the consent letters of the Directors of the Company, who are appointed therein. - Form-1 - application and declaration for incorporating of a Company and printed on non judicial Stamp paper worth INR 20. - Form 18-evidencing the address proof of the Company. - Form-1A-evidencing the name approval. - Copy of challan evidencing the fee with respect to above mentioned forms. - Power of Attorney from the subscribers in favor of any person for making corrections on their behalf in the documents and papers filed for registration .This must be on non judicial stamp paper of INR 100. - Identification of the subscribers by way of copy of driving license, passport, voters identity or ration card. These documents, in addition to their online uploading, are also to be filed in original with the ROC. Once the documents are uploaded and confirmation of payment of fee is received from the Bank by the ROC, it processes the papers in order of their receipt. A software ensures that the queue can not be jumped by ROC. The fees paid to the Registrar for registration are scaled according to the amount of the authorized share capital of a company as stated in its memorandum. The schedule is as following: For registration of a company whose nominal share capital does not exceed Rs.100,000: Rs. 4,000. For registration of a company whose nominal share capital exceeds Rs.100,000, the above fee of Rs.4,000 with the following additional fees regulated according to the amount of nominal capital:- - Rs. 300 for every Rs.10,000 of nominal share capital or part of Rs.10,000 after the first Rs.1,00,000 up to Rs.5,00,000; - Rs. 200 for every Rs.10,000 of nominal share capital or part of Rs.10,000 after the first Rs.5,00,000 up to Rs.50,00,000; - Rs. 100 for every Rs.10,000 of nominal share capital or part of Rs.10,000 after the first Rs.50,00,000 up to Rs.1 crore; - Rs. 50 for every Rs.10,000 of nominal share capital or part of Rs.10,000 after the first Rs.1 crore. The above stated fees is required to be paid in the office of the ROC by way of a Demand Draft/ Treasury Challan. The DD has to be drawn in favor of either the office of the concerned ROC or in favor of the Pay and Accounts Officer, Department of Company Affairs, Mumbai. In the present case the total amount of fees (including the filing fees of the forms filed) to be paid in the office of the ROC for getting the company registered with an authorized share capital of Rs.1,00,000 approximately would be Rs.4,800/- Schedule of ROC filing fees for the Articles and for the other forms l, 18 and 32: - Rs. 200 In respect of a company having a nominal share capital of Rs. 100,000 or more but less than Rs. 500,000; - Rs. 300 In respect of a company having a nominal share capital of Rs. 500,000 or more but less than Rs. 2,500,000; - Rs. 500 In respect of a company having a nominal share capital of Rs. 2,500,000 or more.The ROC will then scrutinize the documents filed by the Company and if necessary the authorized person will on intimation make the necessary corrections under his initials. The authorized person will be provided the Obtain the Certificate of Incorporation of the company from the office of the ROC. The company can commence its business on getting incorporation certificate from ROC. The other procedures given below can be done after the business is started.
- Procedure 7.
- Visit an authorized franchise or agent appointed by National Securities Depository Services Limited to obtain a Permanent Account Number
- Time to complete:
- 7 days
- Cost to complete:
- INR 66 (INR 66 fee & INR 5 for application form if not downloaded)
- Comment:
- Under the Income-tax Act, 1961, each person is required to quote his Permanent Account Number (PAN) for tax payment and Tax deduction Account Number (TAN) for depositing tax deducted at source. The Central Board of Direct Taxes (CBDT) has instructed banks not to accept any form for tax payments (challan) without the PAN or TAN, as the case may be. The Permanent Account Number (PAN) is a 10-digit alphanumeric number, issued in the form of a laminated card, by an Assessing Officer of the Income Tax Department. The Income Tax Department has outsourced PAN allotment to UTI Investors Services Limited. The outsourcing was done as a means to speed up the allotment PAN. Any authorized franchise or agent appointed by National Securities Depository Services Limited can accept and process Permanent Account Number application. If done through a service center, a period of 14 days is allowed for making an application. The application for PAN is to be made on form 49A along with a certified copy of the certificate of registration issued by the ROC along with proof of address and identity. The fee for processing of PAN application and ‘Request for New PAN Card or/and Changes or Correction in PAN data’ is Rs. 60 (plus applicable taxes).PAN forms can be obtained from TIN Facilitation Centers (TIN-FCs) or freely download from www.tin-nsdl.com
- Procedure 8.
- Obtain a Tax Account Number for income taxes deducted at source from the Assessing Office in the Mumbai Income Tax Department
- Time to complete:
- 7 days, simultaneously with Procedure 7
- Cost to complete:
- INR 55
- Comment:
- TAN or Tax Deduction and Collection Account Number is a 10 digit alpha numeric number required to be obtained by all persons who are responsible for deducting or collecting tax. It is compulsory to quote TAN in TDS/TCS return (including any e-TDS/TCS return), any TDS/TCS payment challan and TDS/TCS certificates.The provisions of section 203A of the Income-tax Act require all persons who deduct or collect tax at source to apply for the allotment of a TAN. The section also makes it mandatory for TAN to be quoted in all TDS/TCS returns, all TDS/TCS payment challans and all TDS/TCS certificates to be issued. Failure to apply for TAN or comply with any of the other provisions of the section attracts a penalty of Rs. 10,000/-. An application for allotment of TAN is to be filed in Form 49B and submitted at any of the TIN Facilitation Centres meant for receipt of e-TDS returns. Addresses of the TIN FC are available at www.incometaxindia.gov.in or http://tin.nsdl.com. The processing fee for the both the applications (new TAN and change request) is Rs. 50 (plus applicable taxes). Income tax is levied by the national government. since the outsourcing, any authorized franchise or agent appointed by National Securities Depository Services Limited can accept & process Tax deduction Account Number application.
- Procedure 9.
- Register with Mumbai Shops and Establishment Act, 1948
- Time to complete:
- 2 days, simultaneous with procedure 8
- Cost to complete:
- INR 1,500 + 3 times registration fee for Trade Refuse Charges
- Comment:
- A statement containing the name of the employer and the manager, the postal address of the establishment, the name of the establishment if any and the category of the establishment must be sent to the Inspector of the local area together applicable fees. According to Section. 7 of the Bombay Shops & Establishments Act. 1948 it is a obligatory to register the establishment under the Act. Under Sec. 7(4) the employer is obliged to get his establishment registered in the prescribed manner within 30 days from the date of which the establishment commences its work. According to provisions of Sec.7(1) it is required to submit to the concerned Shop Inspector under jurisdiction the prescribed form 'A' together with prescribed fees for registration of establishment. Pursuant to Sec. 7(2) on receipt of statement in form 'A' along with prescribed fees, on being satisfied about the correctness of the statement, the Registration certificate for registration of the establishment is issued in form 'D' in accordance with the provisions of Rule-6 of the Maharashtra Shops & Estts. Rules 1961. Registration fees Rs. (Alongwith Form 'A') Establishments having no employees 50.00 Establishments having 1 to 5 employees 150.00 Establishments having 6 to 10 employees 300.00 Establishments having 11 to 20 employees 600.00 Establishments having 21 to 50 employees 1,500.00 Establishments having 51 to 100 employees 3,000.00 Establishments having 101 or more employees 4,000.00 In addition, a sum three (3) times the registration and renewal fee per year is charged as Trade Refuse Charges (TRC) under the provisions of Mumbai Municipal Corporation Act, 1888.
- Procedure 10.
- Register for value added tax (VAT) before the Sales Tax Officer of the ward in which the company is located
- Time to complete:
- 12 days, simultaneous with previous procedure
- Cost to complete:
- INR 5,000 (Registration Fee) + INR 100 (Stamp Duty)
- Comment:
- VAT tax registration will be effective from the date of application. In the State of Maharashtra, from April 1, 2005, Sales Tax has been replaced by VAT and for VAT registration Form 101 is filed. Further, the authorized representative signing the said application is required to be available at the Sales Tax office on the day of verification of the application. Accompanying documentation included, certified true copy of the MoA and AoA of the company, registered office address proof of the company, antecedents of Directors copy of the office premises agreement as proof of the place of business (in Mumbai), copy of registration certificate under Mumbai Shops and Establishments Act, 1948, copy of Income Tax order, if any and PAN card, bank current A/c. number, original challan of payment of registration fees, two passport size photograph of the authorized signatory, and board resolution authorizing the signatory to sign the application form, appear before the Sales Tax Officer and to complete the formalities related to registration
- Procedure 11.
- Register for Profession Tax
- Time to complete:
- 2 days, simultaneous with procedure 10
- Cost to complete:
- no charge
- Comment:
- According to section 5 of the Profession Tax Act, every employer (not being an officer of Government) liable to pay tax and shall obtain a certificate of registration from the prescribed authority . The company is required to apply in Form I to the registering authority. The registration authority for Mumbai Area is situated at Vikarikar Bhavan, Mazgaon, Mumbai.The application should be supported with the documents such as address proof, details of company registration number under Indian Companies Act,1956,details of head office, if the company is a branch of company registered outside the state,company deed, certificates under any other Act.etc. depending on nature of business.
- Procedure 12.
- Register with Employees' Provident Fund Organization
- Time to complete:
- 2 days, simultaneous with procedure 10
- Cost to complete:
- no charge
- Comment:
- Provident Commission (part of local labor authority). Procedure: Fill in application. The applicant is then allotted a social security number. The Provident Fund Registration is focused on delinquency under reporting or non-reporting of employment strength. Provident Fund Registration is optional if employee strength is not more than 20.
- Procedure 13.
- Register with ESIC (medical insurance)
- Time to complete:
- 1 day, simultaneous with procedure 10
- Cost to complete:
- no charge
- Comment:
- In terms of section 2(A) registration is the process by which every employer/factory and its every employee employed for wages, is identified for the purpose of the Scheme, and their individual records are set up for them.-The employers registration form is Form 1A and Employers cansubmit application online for registeration under ESI Act. 1948