IBM Global Truck Study - Insighful One..

10,000 hybrid trucks would reduce diesel fuel use by 7.2 million gallons per year

In an attempt to help the world turn Greener and help Truck Manufacturers transform their businesses, this study revealed three stunning findings as external forces to the Truck industry -

1. Technology - 71% of respondents feel so. Telematics will play a key role here.
   
2. Globalization - 54% of the executives feel so. This once happened to the light vehicle manufacturing industry - It's going to be a tough battle!
   
3. Sustainability - 48% of respondents feel so. With environmental and human safety regulatory bodies working hard to to bring in safety norms, this is going to be an area for the Truck industry to seriously look at.

A total of 91 executives across 13 countries were interviewed to complete this study. More information can be sought here.